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Results (22)
Approximately 22 results of global

49% of consumers are willing to favor brands that explain data usage in AI interactions
49% of consumers are willing to favor brands that explain data usage in AI interactions
17/04/2024

Artificial intelligence (AI) has become a fundamental tool for companies striving to provide personalized and efficient customer interactions. However, a new report reveals that the lack of transparency in data usage by brands is affecting consumer trust. According to Twilio's fifth 'State of Consumer Engagement Report', based on a global survey including over 4,750 B2C executives and 6,300 consumers across 18 countries, 49% of consumers would trust a brand more if it disclosed how it uses data from AI-driven interactions.   The report also highlights that, although 91% of brands claim to be transparent with their customers about AI usage, only 48% of consumers agree.  In this context, data protection emerges as a priority for consumers, with six out of ten indicating it's the best way for brands to earn their trust. This data security concern is shared by, the 40% businesses globally that considerate important to find a balance between security and customer experience as one of their most pressing challenges. AI-driven customer experience for brands AI-driven personalization is a key strategy to enhance customer relations. The report points out that companies adopting personalization experience a significant increase in consumer spending, averaging 54% more compared to those that don't. AI not only helps bridge the customer experience gap but also provides additional benefits, such as better data-driven decision-making and increased customer satisfaction. However, the report highlights that many companies face difficulties in activating customer data. Globally, only 16% of brands fully agree that they have the necessary data to understand their customers.

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Alcatel
Alcatel
Alcatel

It is not easy to summarize Alcatel's long history as a global telecommunications giant. Alcatel, now called Alcatel-Lucent, has been evolving and innovating in the telecommunications field for more than 100 years. Undoubtedly, Alcatel stands out for its telecommunication services. Their presence in the fixed home phone market was quite significant a few years ago. Nowadays, they focus their innovative energy on creating high-quality smartphones and tablets with attractive and increasingly functional designs. Today, Alcatel plays a major role in R&D activities in France, its country of origin.

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Jetnet
Jetnet
Jetnet

The global telecom operator

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Digital insurance with AI sets the trend in the Insurtech market
Digital insurance with AI sets the trend in the Insurtech market
12/04/2024

Digital insurance, connected and driven by generative Artificial Intelligence (AI), is making a milestone in the Insurtech market, according to a report prepared by the technology consultancy NTT Data. The report, 'Insurtech Global Outlook 2024,' delves into the three waves of innovation that are reshaping the insurance sector and also offers recommendations derived from its main findings. NTT Data experts detail that, after reaching record investment figures in previous years, the sector experienced an adjustment in 2023, reflecting both the bursting of a bubble and a strategic adaptation to new global economic and political realities. Three waves of innovation in digital insurance The NTT Data report identifies "three waves of innovation" in the insurance industry: digital insurance, connected insurance, and generative insurance. The first ones, they explain, mark the entry of Insurtech companies into the market, while connected insurance leads the shift towards proactive prevention strategies and personalized approaches for the client. The latter, generative insurance linked to AI, they add, are helping insurance companies to generate high-impact models in society, while also complying with ethical regulations.  In fact, according to this work, cybersecurity and AI emerge as fundamental pillars for the transformation of the sector. The report highlights, for example, an investment of 640 million dollars in cybersecurity, with a growth in the number of transactions and an increasing focus on protection against cyber risks. In addition, artificial intelligence, with investments of over 50 billion dollars, is consolidating, according to the NTT Data report, as a disruptive force, paving the way for revolutionary solutions and business models.

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TP-Link
TP-Link
TP-Link

TP-Link is a global provider of networking equipment. The company was founded in China in 1996 and, since then, has built a portfolio of products that meet the networking needs involved in all aspects of everyone's daily life. If there is one thing that defines its products, it is that they are designed and built to deliver stability, performance, and value to both consumers and businesses.

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What is Worldcoin and what does scanning the iris involve?
What is Worldcoin and what does scanning the iris involve?
04/03/2024

Worldcoin was introduced in summer of 2023 as a revolutionary project with the mission of creating a 100% secure digital identity, essentially a kind of fortified "digital passport," based on the verification of a unique and non-transferable element inherent to each human being—the iris. According to its developers, World ID will help distinguish human online activity from that generated by machines. In the first phase of the project, the creation of this secure digital identity is planned for 2 billion humans. To make this possible, Worldcoin has called on the global population to scan their iris. In return, Worldcoin compensates participants with a few tokens of its successful cryptocurrency, WLD, which has quadrupled in value within a few weeks of its initial launch. The payment in WLD tokens is not coincidental; it is part of Worldcoin's strategy, aiming to leverage the new digital passports to create a comprehensive ecosystem that provides universal and equitable access to advanced financial services for the entire global population. To achieve this, they encourage "iris sellers" to use the Worldcoin cryptocurrency on its fee-free blockchain, unlike Bitcoin, Ethereum, or other cryptocurrencies that do charge transaction fees. How does Worldcoin work? Worldcoin aims to address the issues of bots, rapid creation of fake identities, and content with artificial intelligence. It is designed, according to its developers, to provide every individual in the world with a unique digital identification. Additionally, Worldcoin promises to ensure the financial inclusion of each person in a fair and equitable ecosystem through a universal basic income. Users receive this income in exchange for allowing their iris to be scanned. To create the secure digital passport with Worldcoin, users must undergo an iris scan, which serves as proof of humanity and a unique identity on the blockchain. This process ensures that the individual on the other side of that identity is a human and not a fake profile created with artificial intelligence. In pursuit of the success of their proposal, the company offers users a small amount of their own Worldcoin tokens in exchange for iris scanning. The initial incentive of receiving free cryptocurrency, in the form of a universal basic income, is emphasized by Worldcoin advocates as the basis for the inclusive and universal nature of their initiative. This approach allows anyone to scan their iris, and the WLD tokens received in return can assist people without access to traditional financial services in starting to save and invest. How to Scan the Iris with Worldcoin? The registration process with Worldcoin involves scanning the iris with an orb, the central hardware device of Worldcoin developed by Tools for Humanity. The orb is spherical and processes all the information. Currently, Worldcoin has installed orbs in different countries, including Spain, where users can scan their iris in exchange for Worldcoins. To do this, it is necessary to download the Worldcoin mobile application, World ID, generate a QR code with it, and display it in front of the orb. The orb, upon recognizing it, will scan the user's iris, while a Worldcoin collaborator remotely oversees the operation. The orb takes less than a minute to perform the scan and validate the subject's identity. In exchange for their iris, the user receives a unique number called "IrisHash" and a cryptographic wallet with Worldcoins. "This digital passport is accepted as proof of unique humanity, which people can use in the digital world without the need to share any other data," assure its developers. What happens with my scanned iris in exchange for Worldcoins? Once the iris scan is completed, and digital identity is granted to the user, Worldcoin assures that the orb quickly eliminates the images unless the user requests their preservation. Only the set of numbers called "IrisHash" is stored for identification, without any additional biometric data. Worldcoin also commits to ensuring that users share only the necessary information they wish to share, providing verification options through linked devices or the additional facial authentication orb for high-security cases. Despite these commitments, the collection of biometric data through iris scanning for the unique proof of humanity continues to raise significant questions regarding privacy and information security. Some countries such as Brazil, France, India, or Kenya have halted Worldcoin's iris scanning. How much do you get paid for scanning your iris? Worldcoin pays 25 WLD for scanning your iris, which, according to the cryptocurrency's exchange rate in February 2024, has translated to an average of between 50 and almost €160 for iris sellers, depending on the value of Worldcoin on the day they scanned their iris. At the beginning of February, the value of each WLD unit was around two euros, and by the end of the month, it had risen to nearly seven euros. What can I spend my WLD on? 'Iris sellers' have the freedom to use their Worldcoins from the moment they receive them. They can exchange the payment for other cryptocurrencies, withdraw them in euros from a specialized ATM, or hold onto the tokens in the hope of an increase in their value. Additionally, WLD payments are already accepted on platforms such as Discord, Shopify, Minecraft, Telegram, Mercado Libre, or Reddit, among other places. Who is behind Worldcoin? Worldcoin bears the stamp of two innovative minds: Sam Altman and Alex Blania. Altman is the CEO of OpenAI and a key figure in artificial intelligence development, leading projects like ChatGPT. Blania, on the other hand, is the co-founder of Tools For Humanity, contributing his experience in creating technological tools for a more equitable economic system to this new and successful cryptocurrency.

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Vodafone
Vodafone
Vodafone

Since the year of its creation, 1985, Vodafone has been a global brand of reference in the super-competitive telecommunications sector. The company, from its headquarters in England, is not only a leading technology multinational operating worldwide (except basically in America), but also a strong proponent of innovation. Touching all the keys and areas of this immense sector, Vodafone continues to create products and devices to keep society connected at all levels and to continue building a digital future for and by people.

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Google Integrates Gemini AI into Google Ads
Google Integrates Gemini AI into Google Ads
29/01/2024

Google has commenced the integration of Gemini's Artificial Intelligence (AI) into the conversational experience of its Google Ads service. This integration aims to assist marketing professionals in creating more effective advertising campaigns through the generation of specific content. Conversational Experience Empowered by Gemini Initially available for English-speaking advertisers in the United States and the United Kingdom in beta, this expansion will roll out globally in the coming weeks, with plans to include other languages in the near future. By providing the website's URL, the AI generates relevant advertising content, including creative pieces and keywords, facilitating the creation of optimized campaigns. Suggestions for Tailored Images in Captivating Visual Campaigns In an upcoming development, Google Ads' conversational experience will also include the ability to suggest images tailored to the campaign through the use of generative AI and materials from the advertiser's landing page. This feature, scheduled for implementation in the coming months, will provide advertisers with a comprehensive solution for creating visually appealing campaigns. Google has emphasized that all images generated by AI in Google Ads will be clearly identified, thanks to the SynthID technology that places an invisible watermark accompanied by open standard metadata.

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Europe will have its own satellites constellation to guarantee secure communications
Europe will have its own satellites constellation to guarantee secure communications
13/12/2022

With the sights set on 2027, the EU has closed a provisional agreement about the regulation of secure connectivity throughout its territory, which will include the deployment of a constellation of satellites that will ensure communications, especially in the event of cyberattacks or natural disasters that affect critical infrastructure. The plan, linked with the 'Global Gateway' strategy from the UE, that will allow the provision of affordable Internet access throughout Europe, will provide, also, secure connectivity in geographical areas of strategic interest, such  the Arctic region and Africa, and  services to protect the critical infrastructures of the Member states, too. The objective, according to the EU, is to ensure improvements in people's daily lives, identifying reliable and secure communications as the cornerstone of the EU's strategic autonomy.

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The European Commission spends  €400,000 on its own metaverse and only attracts six people to the inauguration
The European Commission spends €400,000 on its own metaverse and only attracts six people to the inauguration
05/12/2022

Absolute failure.  The inagurated  of the new metaverse from the European Commission that was presented a few days ago with a virtual party, only attract six persons. According to the specialized journalist Vicen Chadwick from Devex, the European Commission has invested €387,000 in the project to develop a virtual world, designed to attract the attention of young people and create a shared space on the Internet in which they can become aware of those thinghs that EU does on the world stage, and reflect on the problems that affect a globalized world. Also, this metaverse is designed to promote actions of the European Union related to health, education, climate and other topics of interest for youngest, such the Erasmus scholarships. The inauguration of the space, however, went completely unnoticed by the target audience and the few persons who entered the party, such as the journalists from Gizmodo, assure that the metaverse of the European Commission has many shortcomings.

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Google presents its new augmented reality search experiences
Google presents its new augmented reality search experiences
21/11/2022

Google presents its new augmented reality search experiences From this week, Google users in London, Los Angeles, New York, Paris, San Francisco and Tokyo will be able to enjoy the new Live function on their Android and iOS terminals, View Live, an immersive augmented reality (AR) experience that offers to explore the environment that surrounds us from our mobile.  With Live View, Google has explained, users will be able to use their mobile phones to discover the shops and other establishments that they have around, from which they we will receive information about their open hours, type of sale, etc.  To do this, it is necessary to install the application, which will soon be available in more cities than those included in this first launch, and focus the mobile camera on the buildings and stores that we have in view. Then,  the information available for each one will appear.  Google has also announced the global launch of a functionality that is currently only operational in Australia, Japan, the United Kingdom and the United States, which reports on accessibility to shops and other establishments and premises for people with reduced mobility.  The accessible places are marked with a wheelchair icon and the users can access to relevant information is displayed, such if that place have adapted bathrooms, if interior mobility in a wheelchair is possible, or if they have accessible parking spaces. The third novelty announced by Google is a new tool for electric vehicle drivers, with real-time information on the nearest charging stations.

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Interpol opens its first office in the Metaverse
Interpol opens its first office in the Metaverse
07/11/2022

Interpol, the International Criminal Police Organization or International Police, has presented its first office in the metaverse through which they intend to improve the fight against crime in the digital universe.  The digital police station, which is a copy of the General Secretariat of Interpol in Lyon (France), will offer training for investigators and police officers and will allow the collaborators of this international organization to interact through their avatars, without geographical or physical limits.  The inauguration of this new virtual center had been accompanied by the announcement of the creation of a group of Interpol experts that will advise police forces around the world about the risks on the global stage.  Also, it has been announced that the International Police Organization has joined Meta, Microsoft and other technology giants to define the metaverse and protect communities from cybercrime, including globally recognized and criminalized crimes, such as sexual harassment, 'phishing', financial fraud or 'ransomware', among others. The objective of this joint work, they explained, is to create regulatory frameworks "and eliminate future criminal markets before they are fully formed." According to a study by the technology company Gartner, in over three years, in 2026, one of four people will spend at least one hour a day in the metaverse to work, shop and interact with other users.

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Europe proposes a very strict regulation that requires increasing the factory security of any device designed to be connected to the Internet
Europe proposes a very strict regulation that requires increasing the factory security of any device designed to be connected to the Internet
16/09/2022

Some details from the new rules of the European Commission against cybercrime, 'Cyber ​​Resilience Act', are beginning to be known.  Among what has transpired is that the new regulation will force all manufacturers of potentially insecure products to increase it substantially and to provide more information to buyers about the level of protection of the devices they buy.  This regulation will be of general application, and will affect all types of devices and systems, from the most basic such as a watch to the most sophisticated such as the software of any computer designed to be connected to Internet. All must comply with the provisions of the 'Cyber ​​Resilience Act' to receive its approval and be able to be sold on the European market, and also, to avoid being subject to investigations and significant fines.  In this sense, the proposed sanctions that are considered in the draft of the regulations could reach 15 million euros or 2.5% of the global annual income of the fined company.  According to the European Commission in the presentation of the consultation carried out for the elaboration of the 'Cyber ​​Resilience Act', "the new regulation aims to respond to the needs of the market and protect consumers from unsafe products by introducing standards common cybersecurity standards for manufacturers and sellers of tangible and intangible digital products and ancillary services.

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The Spanish, the European citizens who know more about metaverse and virtual reality
The Spanish, the European citizens who know more about metaverse and virtual reality
27/06/2022

The Spanish are the European citizens who most claim to know what the metaverse, virtual reality and augmented reality are. In fact, the results of the report presented by Ipsos in collaboration with the World Economic Forum, ensure that this knowledge would be not only above the European average,  also the worldwide. Thus, 63% of Spaniards say they know the metaverse, compared to 52% of the world population, 30% of germans or 28% of France citizens. At the other extreme we find Turkey (86%), India (80%), China (73%) and South Korea (71%), which are presented as the countries with the largest population knowledgeable about the metaverse. "The results of this research work give a very optimistic view of the potential of the metaverse and show that many people are open to the technological change that is taking place," says Jame Ferrand-Gutiérrez, head of Data Intelligence at Ipsos in Spain. The director, however, points out that “we cannot ignore that the metaverse is still a concept that has not been fully realized […] Although it is planned as a parallel reality where everything has a place, in reality it is not. Well, at least at present. We will see in the future where it evolves". About the augmented and virtual reality, 77% of Spaniards say they know the first one well, and 85% the second, being, once again, Turkey, the country in the world where the percentages of familiarity with these technologies are more high, 94%. According to the report 'How the world sees the metaverse and extended reality', which collects data from 29 countries, obtained between April  and May through the Ipsos Global Advisor platform, citizens expect that applications that use the metaverse will have a growing impact on their lives over the next decade and, according to the document, in Spain the greatest impact is expected in the field of virtual education and training (63%), entertainment (61%), video games (57%), work meetings (55%) and way of socializing and resources related to health (both with 54%).

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5G will trigger data consumption that will multiply by three in five years
5G will trigger data consumption that will multiply by three in five years
18/03/2022

In 2025, 25% of global data connections will be 5G, compared to 8% at the end of 2021, according to GSMA forecasts, which also indicate that this greater implementation will have a greater impact, even in Europe, North America, China and some Asian countries, where the percentage of 5G penetration would be higher in that date. Among the main consequences of the 5G expansion, will be a greater consumption of data by users, has said GSMA  and if, at the moment, the data traffic per smartphone in a month,  is 11.4Gb on average, the forecasts by 2027 place it at 41Gb, three times more.  And according to the organization that brings together the telecommunications industry and organizes the MWC in Barcelona, ​​​​as the population has access to 5G, there will be a significant increase in streaming consumption, favored by a sudden drop in download times that will become negligible.  The use of remote health services, ultra-high definition television (4K/8K) and 5G as home broadband are also expected to grow.

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Apple reduces the manufacture of iPads in favor of the iPhone 13
Apple reduces the manufacture of iPads in favor of the iPhone 13
05/11/2021

The global shortage of semiconductors is growing and in light of this situation, Apple has announced that they will reduce its production of iPads to use the chips in the iPhone 13. Apple has also chosen to reduce the production of older iPhones. The strategy, they explain, is to focus on their newest product, the iPhone 13 that arrived to the market at the end of last September, and take advantage of the foreseeable pull, especially in western markets where the sales rate are already beginning to approach to the prepandemic stadium. In a recent interview with the Financial Times, Apple's chief financial officer, Luca Maestri, said that the losses generated by the shortage of chips have been millionaire and Apple has stopped earning 6.000 million dollars.

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Mobile phone sales fell 6% in the third quarter of this year during the  shortage of components
Mobile phone sales fell 6% in the third quarter of this year during the shortage of components
20/10/2021

The latest study by the market research company Canalys about the mobile sale in the third quarter of this year 2021, warns a prices rise and also talk about a reduction in the production of smarphpones, and descrive the situation as a "famine of processors ", derived from the shortage of components such as processors that affects the industry globally.  According to this report during July, August and September, the smartphone's market has fallen a 6% in units sold globally, compared to the same period last year. The situation, predict the raport, will not change until the latest months of 2022.   Canalys market research also shows that Samsung is still the best-selling brand, followed by Apple, which regains second place.

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Facebook announces 10,000 new jobs in Europe to develop its metaverse
Facebook announces 10,000 new jobs in Europe to develop its metaverse
19/10/2021

Facebook has announced 10,000 new jobs in the European Union to develop a new virtual environment. This environment is going to be design to  interconnected virtual experiences using different technologies  as virtual and augmented reality.  This new environment baptized as a metaverse will increase the feeling to be presence in the virtual environment and the interaction between all those who are there. The goal, explains Vice President of Global Affairs, Nick Clegg, Vice President of Core Products, Javier Olivan is create a greater sense of 'virtual presence', to unlock access to new creative, social and economic opportunities.  Facebook will shortly begin recruiting candidates for the 10,000 jobs. Their first priority will be highly specialized engineers.

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Gmail is renewed and will allow calls and videoconferences without share links
Gmail is renewed and will allow calls and videoconferences without share links
23/09/2021

The new Google update announced for Workspace will allow Gmail to access to the rest of Google applications and services.  Additionally, users will be able to make calls and video calls from Gmail without t any additional link.  And this is so, because Gmail is destined according to its developers to become an effective and decisive global communication platform.  It has been advanced, for example, that we will be able to interconnect Google applications through ‘smart chips’ with the ‘@’ symbol. The new interface will include also a similar app to Slack and a call and video call service through the Gmail application itself without having to share any link with our conversation partners.

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Starlink will finish its satellite Internet tests in October
Starlink will finish its satellite Internet tests in October
21/09/2021

Starlink's beta program, the high-speed Internet service for rural areas without broadband connection, will end its trial period next October. After a year of testing this system, more than 1.800 satellites in orbit and a stable coverage in the United States, Canada, United Kingdom and Spain, Space X is waiting for the approval of the rest of the countries where the company has already registered its trademark to operate - Austria, Australia, Argentina, Brazil, France, Chile, Colombia, Germany, Greece, Ireland, Italy, Mexico, the Netherlands, New Zealand, the Philippines and South Africa – being their goal to offer global satellite internet service in a short time. To take advantage of Starlink in areas without terrestrial Internet coverage you will need a special installation kit, which includes a terminal station, a WiFi 'router' and an antenna to connect to the satellite network. 

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How to sign a PDF document with electronic signature?
How to sign a PDF document with electronic signature?
24/06/2021

When a document needs to be signed by one or more people, the usual thing, until now, has been to print it and stamp by hand the necessary signatures to validate or make its content official. This requires paper, printer, ink, but above all access to the document by all signatories, which is not always easy due to geographical location, availability, timing, etc. With teleworking on the rise and a growing globalization of business, these drawbacks have become more evident than ever, although they have found a quick and effective solution in electronic signatures. What is an electronic signature for? The electronic signature is a digital validation system for documents that unequivocally identifies the signatory. The electronic signature is assimilated to the handwritten signature and therefore its digital stamping on a document gives it the same validity, as it would have had with a handwritten signature. What are the advantages of electronic signatures? Electronic signatures simplify document management processes that require the validation of documents such as pdf signatures, facilitating remote signing by one or more people regardless of where they are located, or the situation or time of day they receive them. This flexibility contributes to the efficiency and agility of this type of procedure and being a secure signature system, it is suitable and useful in many areas related to business management, administrative management, e-commerce, informed consent and many other procedures. In addition to the versatility, practicality and security of the online PDF signature, we must also point out, as a great advantage of this process, its contribution to paperless. How to sign electronically? The electronic signature is easy to implement through tools specifically designed to guarantee not only the correct validation of the cryptographic signature or signatures included in a PDF document, but also that it cannot be altered and that all the necessary signatures required by each situation can be added. Within the framework of this type of tool, the most advanced ones, in addition to being compatible with any browser and accessible from any type of device - computer, tablet, Smartphone,... -, make it easy to convert PDF any Word, Excel, JPG, PowerPoint... file for signing. They also allow users to request a verifiable digital signature, view the properties of the digital signature and send the document directly by email to the signatories and once signed, forward it to all parties to download it.  In addition, to guarantee the privacy of the documents and the security of the online signatures, these transfers are made through encrypted files with TLS encryption. Also, when we sign documents using this type of tool, they offer the option of including a LTV (Long Term Validation) time stamp that certifies the validity of the signature in the long term. For all these reasons, tools for signing PDF documents with electronic signatures are now a must for companies and businesses in all areas where process optimization, security and sustainability are a priority.

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What is the value of a Bitcoin?
What is the value of a Bitcoin?
11/06/2021

Since Bitcoin first appeared in 2009, this digital currency not issued by any government or company, nor, under the umbrella of any kind of economic policy, has gained a foothold in the market and has already started to fit into existing legal frameworks. What gives Bitcoin its value? The great value of Bitcoin is that it is a decentralized and global currency, an alternative to fiat currencies (those issued by governments). All transactions with Bitcoins are public and each of these crypto currencies belongs exclusively to its owner, therefore, it is a currency that cannot be intervened by anyone. What can I do with Bitcoins? To date, with this cryptocurrency, it is possible to monetize all kinds of services, in addition to making investments, free or practically free of commissions, which in the medium to long term are proving attractive. This has made Bitcoin an asset in which to invest and an increasingly popular means of payment through which to transfer value from one user to another without losing friction along the way, going through an intermediary or paying a commission. What is the price of a Bitcoin? Like any other good, the price of a Bitcoin varies according to market demand, although the fact that it has been designed to behave as a deflationary asset and that its supply is limited to 21 million coins, facilitates that by the law of supply and demand itself, the Bitcoin exchange rate tends to rise continuously. As of June 9, at the time of writing this article, the Bitcoin value today is 30,007.86 euros, 3.4 times its price a year ago, when the Bitcoin to Euro conversion rate was 8,629.5 Bitcoins for 1 euro. In 2010 Bitcoin price was less than one Euro cent. What does the value of Bitcoin depend on? The value of Bitcoin depends on the trust and acceptance of users to use it, hence why Bitcoin is rising in value some days and not others. As Bitcoin has been implemented as a means of payment in multiple transactions and its popularity has grown, its value has grown in parallel.  Likewise, when there have been news or events that have questioned, for example, the suitability of this crypto currency, its price has fallen. Like any other currency, the price of Bitcoin fluctuates and it is the users themselves who set it at the time of the purchase and sale transaction, which prevents the existence of a single price for Bitcoin, since it is not operated through a single platform as is the case with other currencies. Even so, buying and selling prices of Bitcoins tend to be quite similar. To know how much Bitcoin costs, there are several online platforms, known as "Bitcoin trading platforms" that report live the evolution of the value of the cryptocurrency. Is it safe and profitable to invest in Bitcoin? As with any other asset, investing in Bitcoins is profitable if we know how to do it at the right time. On the other hand, the Blockchain technology on which Bitcoin is based is reliable and difficult to manipulate, with no risk of being counterfeited, although some experts believe that the perfect, 100% inviolable system has not yet been created. In the cryptocurrency segment, convertibility is contemplated, so that Bitcoins can be exchanged for fiat currencies. What can I buy with Bitcoins? Over the last few years, a large number of companies have incorporated Bitcoin as an official method of payment for their goods and services From travel companies to ticket sales platforms for all kinds of shows, through gaming platforms, digital bookstores, software stores or even non-profit organizations already accept this digital currency. That is, Destinia, 13tickets, Gear Best, Shopify, Wordpress, Hostinger, Greenpeace,... among many other companies. eBay is currently considering adding Bitcoin as a method of payment. What is Bitcoin mining and how are Bitcoins generated? The users themselves through a totally decentralized system create Bitcoins. To become a bitcoin creator, computers with high computational capacity are needed to process and verify transactions and quickly solve the complex digital processes of generating the currency. This work is called mining and one of its best attractions is that the system offers "miners" rewards in Bitcoins in exchange for these services, which has made this activity very appealing for certain users. Is it profitable to mine Bitcoins in Spain? Bitcoin mining requires very powerful equipment, with high calculation capacities to solve operations, being nowadays totally inoperative for this operation the PCs of domestic or office use. The investment to mine Bitcoins requires, in addition, to assume the large power consumption required by this more powerful equipment, which makes Spain, at this time due to the high price of KW/h, an uninteresting market for mining Bitcoins. On the contrary, other locations such as China, Iceland, Iran or Georgia, where the Bitcoin mining business is in full expansion, are very interesting.

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