WiFi Security: Assessment of threats in wireless networks
08/03/2024Wifi connectivity has gone from being limited to restricted environments to becoming omnipresent in virtually every aspect of our daily lives. The ability to connect to the Internet from anywhere, be it at home, in a café, at work, in public spaces, or even in-flight, has enhanced the convenience in our daily lives. Moreover, the expansion of Wifi networks and the use of new manufacturing technologies now allow the interconnection of devices, leading to the significant rise of the Internet of Things (IoT) and providing users with more comprehensive control over their digital environments. However, this proliferation of Wifi networks has also given rise to new threats that require careful evaluation and effective security strategies to ensure secure and risk-free Wifi connections for our data and information. Common Wifi security threats include data interception Man-in-the-Middle (MITM) attacks One of the fundamental challenges in Wifi security is preventing MITM attacks, where an intruder inserts themselves into the communication between two parties, compromising the integrity and confidentiality of sensitive data such as passwords and financial information. Spoofing of access points Hackers can create fake Wifi networks that mimic legitimate ones to attract unsuspecting users. Once connected to these malicious networks, our data can be captured by cybercriminals who may sell or misuse it for illicit purposes. Tips for achieving a secure Wifi connection: Strengthen authentication and use security protocols Prioritize strong encryption for networks to protect confidential information transmitted through it. WPA (Wifi Protected Access) encryption uses stronger algorithms than its predecessor, WEP (Wired Equivalent Privacy), making it more difficult for hackers to intercept and decipher data. Advanced security protocols like WPA3 provide individualized data encryption and advanced two-factor authentication (2FA) methods, adding an extra layer of security by requiring additional verification. Device management Properly manage and monitor devices connected to Wifi networks to minimize risks associated with the large number of connected devices in homes and businesses. Regularly update the router firmware and all connected devices to address potential vulnerabilities. Segmentation of the network to separate critical devices from less secure ones also helps mitigate the risk of threat propagation. Secure Router Configuration The router secure configuration is what will ensure the robustness and overall security of a wireless network. The router, being the first point of contact for devices connected to the Internet, acts as the first line of defence against potential attacks. For this reason, it is important to understand that the proper configuration of the router not only guarantees a stable and efficient connection but also establishes a protected environment that safeguards the integrity and privacy of our data. How to configure the router securely? To ensure a correct and secure configuration of the router, it is recommended to: Change the default username and password of the router, as these are easily accessible to attackers. Use strong passwords containing a combination of letters, numbers, and special characters. Disable remote administration to prevent cybercriminals from accessing the router externally. Enable WPA2 or WPA3 encryption instead of the outdated WEP for enhanced network security. Optionally, disable SSID broadcast to make the network less visible and harder to detect by hackers. Keep the router firmware updated to address vulnerabilities and improve overall device security. By following these steps, you will strengthen the security of your wireless network and reduce the chances of experiencing unwanted attacks or intrusions.
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Engel
EngelEngel has been manufacturing and marketing electronic products throughout Europe for almost 50 years. Although they mainly offer products and solutions for televisions and antennas, they also manufacture telephony and connectivity accessories, such as routers. Engel is today a leading company in the DTT sector and one of the major manufacturers and distributors of technological products for community and individual reception of terrestrial and satellite television. At Engel, they always strive to create technologically advanced products that offer competitive solutions to both the telecommunications professional and the end user.
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How can I hide my IP?
Accessing the Internet involves connecting our computer, smartphone, tablet, etc. to a communications server that is responsible for providing access to the network. This connection involves the identification and exchange of data about our identity, IP address, and online activities that are recorded forever as a trace of our navigation. Can I be tracked through my IP address? Yes, it is possible to trace an IP address and for those who consider privacy a priority, this is a major problem because, in addition to being exposed throughout the network, the increasingly intensive use of the Internet has led to this type of data becoming an object of interest for cybercriminals seeking personal or confidential information that can be used for their benefit. To safeguard against all this, there are several methods to hide the IP address, ensure our online privacy, improve our security on the Internet, and prevent anyone from knowing what pages we visit, the time we have spent on every connection, or what we are downloading. What are the advantages of hiding my IP? Apart from everything related to privacy and security already mentioned, hiding the IP offers different advantages for users in multiple circumstances: There are IP hiding services that prevent IP geolocation when we travel and allow us to connect to the network as if we were doing it from our own country, overcoming, for example, any network access limitations that may exist in the place where we are. We will be able to download files anonymously avoiding that the rest of the users can see our IP location. If our IP is not "in sight", the possible limitations and blockages of the Wi-Fi network and even of our ISP (Internet Service Provider) disappear. Thanks to the data encryption system of the most advanced IP hiding services, our vulnerability in connections to public Wi-Fi networks is minimized. When the system detects a location different from the real one, this can give us advantages to buy in online stores with different offers according to the country or to avoid the blocking of games, maps, and online game add-ons that may have restrictions on our location. How can I hide my IP? IP hiding is achieved through the use of specific services and tools to hide the IP and encrypt our traffic, those services allow us to hide the real communications we make during our navigation. Besides those techniques that are based on the modification of network protocols and require certain skills to carry them out, there are several technologies within the reach of all users: VPN or Virtual Private Network Proxy or Web proxy Tor Public Wifi How to hide the IP address with a VPN? VPNs are services that connect us to the Internet through intermediate servers, in which our original IP address is " masked " by the IP address of that secure server. This concealment ensures that anyone tracing our connection will only see the IP address and location of the VPN server, but not our own. In addition, to safeguard our activity on the network, VPNs use tunneling and data encryption, encrypting the information we exchange with the VPN server, hiding it, and preventing third parties from being able to read it during its transit. The security of VPN connections is determined by proprietary VPN protocols, based on different standards and encryption and authentication methods, which depend on each developer. The range of options is wide and this allows us to choose between, for example, options that prioritize speed over security, options that do the opposite, options with a greater or lesser degree of reliability, etc. VPN applications always run in the background and do not hinder browsing. How to use a proxy server to hide the IP address? Unlike VPN services, proxy servers focus their activity solely on hiding the IP, without performing any type of concealment on our network traffic or any other data that could reveal our identity. Proxy servers act as intermediaries between our device and the destination server to which they transmit our requests on our behalf. Therefore, our IP will be hidden and the only one they will see will be the proxy one. There are different types of proxy services, from the simplest ones that only help us to hide the IP to others with extra functionalities such as blocking cookies, scripts, and other files hosted on websites and sent to the user. Browsers or applications based on the HTTP protocol offer the manual proxy configuration function so that we can indicate the proxy web address and port to which we want to connect before browsing. In this way, any activity that we perform through that browser will always be routed to the proxy. Alternatively, you can also opt for the automatic proxy format that searches through DNS or DHCP for the URL from which to download the wpad.dat file that runs and allows the proxy connection with automatic authentication on your computer. How to hide your IP with Tor? Tor is a free software developed to ensure anonymous browsing of users on the Internet. To mask the IP Tor uses a network of volunteer computers or nodes through which it redirects our traffic and encrypts it before it reaches its destination. At least this redirection goes through three of these nodes, achieving repetitive re-encryptions so that any possible clue about our identity disappears. In this process, Tor assigns a random and geographically different IP to our connection so that the location by third parties is impossible (if you are curious to know the IP you have been assigned you can check it through our tool). This system allows different configurations depending on whether we are using a firewall, if our ISP is blocking Tor connections or if we navigate through proxy for example. Can I hide my IP with a public Wi-Fi connection? The answer is yes. A public Wi-Fi network can also be used to hide our IP address, although if we do not have it constantly at our disposal, the IP hiding is limited to the time we have access to a public network. As this type of network is a connection shared by many other people, this makes it impossible to trace a particular user or identify them on the destination server. However, it is precisely this general access that also makes us more vulnerable. And although through a connection to a public Wi-Fi we will solve the issue of IP hiding, security will never be total, because being an open network, we can be exposed to the will of hackers and other threats, including malware and viruses. And if I want to hide my IP address, how can I change it? It may also be the case that instead of masking the IP all we need to do is change our IP address at a given moment. Then, the solution is as simple as disconnecting the modem from the power supply and restarting it after a few minutes. In that time, if your IP address is dynamic (you can check it through the network connections tab on your computer), it will be deleted and your Internet provider will give you a new one. To make sure that everything went well, we recommend doing something as simple as writing down the IP address before turning off the router and checking it again once it is up and running again. Another possible way to achieve the same result if you have a smartphone with a data plan is to turn this device into a wireless access point to which you can connect your computer, thus hiding your usual connection. There are many options to hide the IP or to change it and now that you know how each of them works you will be able to decide which one suits you best.
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Ivacy VPN
Ivacy VPNIvacy is a VPN provider founded in 2006 and based in Singapore. Since its inception, it has been developing effective and technologically advanced VPN services intending to make the Internet a more secure and independent place, both for home users and for all types of businesses. Ivacy offers solutions that not only securely unblock geo-restricted content but also enable smooth and easy browsing.
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What is Worldcoin and what does scanning the iris involve?
04/03/2024Worldcoin was introduced in summer of 2023 as a revolutionary project with the mission of creating a 100% secure digital identity, essentially a kind of fortified "digital passport," based on the verification of a unique and non-transferable element inherent to each human being—the iris. According to its developers, World ID will help distinguish human online activity from that generated by machines. In the first phase of the project, the creation of this secure digital identity is planned for 2 billion humans. To make this possible, Worldcoin has called on the global population to scan their iris. In return, Worldcoin compensates participants with a few tokens of its successful cryptocurrency, WLD, which has quadrupled in value within a few weeks of its initial launch. The payment in WLD tokens is not coincidental; it is part of Worldcoin's strategy, aiming to leverage the new digital passports to create a comprehensive ecosystem that provides universal and equitable access to advanced financial services for the entire global population. To achieve this, they encourage "iris sellers" to use the Worldcoin cryptocurrency on its fee-free blockchain, unlike Bitcoin, Ethereum, or other cryptocurrencies that do charge transaction fees. How does Worldcoin work? Worldcoin aims to address the issues of bots, rapid creation of fake identities, and content with artificial intelligence. It is designed, according to its developers, to provide every individual in the world with a unique digital identification. Additionally, Worldcoin promises to ensure the financial inclusion of each person in a fair and equitable ecosystem through a universal basic income. Users receive this income in exchange for allowing their iris to be scanned. To create the secure digital passport with Worldcoin, users must undergo an iris scan, which serves as proof of humanity and a unique identity on the blockchain. This process ensures that the individual on the other side of that identity is a human and not a fake profile created with artificial intelligence. In pursuit of the success of their proposal, the company offers users a small amount of their own Worldcoin tokens in exchange for iris scanning. The initial incentive of receiving free cryptocurrency, in the form of a universal basic income, is emphasized by Worldcoin advocates as the basis for the inclusive and universal nature of their initiative. This approach allows anyone to scan their iris, and the WLD tokens received in return can assist people without access to traditional financial services in starting to save and invest. How to Scan the Iris with Worldcoin? The registration process with Worldcoin involves scanning the iris with an orb, the central hardware device of Worldcoin developed by Tools for Humanity. The orb is spherical and processes all the information. Currently, Worldcoin has installed orbs in different countries, including Spain, where users can scan their iris in exchange for Worldcoins. To do this, it is necessary to download the Worldcoin mobile application, World ID, generate a QR code with it, and display it in front of the orb. The orb, upon recognizing it, will scan the user's iris, while a Worldcoin collaborator remotely oversees the operation. The orb takes less than a minute to perform the scan and validate the subject's identity. In exchange for their iris, the user receives a unique number called "IrisHash" and a cryptographic wallet with Worldcoins. "This digital passport is accepted as proof of unique humanity, which people can use in the digital world without the need to share any other data," assure its developers. What happens with my scanned iris in exchange for Worldcoins? Once the iris scan is completed, and digital identity is granted to the user, Worldcoin assures that the orb quickly eliminates the images unless the user requests their preservation. Only the set of numbers called "IrisHash" is stored for identification, without any additional biometric data. Worldcoin also commits to ensuring that users share only the necessary information they wish to share, providing verification options through linked devices or the additional facial authentication orb for high-security cases. Despite these commitments, the collection of biometric data through iris scanning for the unique proof of humanity continues to raise significant questions regarding privacy and information security. Some countries such as Brazil, France, India, or Kenya have halted Worldcoin's iris scanning. How much do you get paid for scanning your iris? Worldcoin pays 25 WLD for scanning your iris, which, according to the cryptocurrency's exchange rate in February 2024, has translated to an average of between 50 and almost €160 for iris sellers, depending on the value of Worldcoin on the day they scanned their iris. At the beginning of February, the value of each WLD unit was around two euros, and by the end of the month, it had risen to nearly seven euros. What can I spend my WLD on? 'Iris sellers' have the freedom to use their Worldcoins from the moment they receive them. They can exchange the payment for other cryptocurrencies, withdraw them in euros from a specialized ATM, or hold onto the tokens in the hope of an increase in their value. Additionally, WLD payments are already accepted on platforms such as Discord, Shopify, Minecraft, Telegram, Mercado Libre, or Reddit, among other places. Who is behind Worldcoin? Worldcoin bears the stamp of two innovative minds: Sam Altman and Alex Blania. Altman is the CEO of OpenAI and a key figure in artificial intelligence development, leading projects like ChatGPT. Blania, on the other hand, is the co-founder of Tools For Humanity, contributing his experience in creating technological tools for a more equitable economic system to this new and successful cryptocurrency.
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Orange transforms the gaming experience with AI and the 5G+ Stand Alone Network
29/02/2024Orange has harnessed the power of Artificial Intelligence (AI) and the advanced architecture of the 5G+ Stand Alone network, leveraging its fragmentation capabilities, to reinvent a Virtual Reality (VR) athletics video game from the 1980s. In this revamped version, users have the opportunity to become exceptionally realistic avatars, competing with other players located in various places. The game employs Artificial Intelligence (AI) to accurately identify the user's anatomy and textures, creating the avatar. This process involves a three-dimensional volumetric scan of the subject, performed with a total of 21 cameras. Based on this detailed information, the avatar is created, allowing the player to participate in thrilling athletics races, competing against virtual opponents physically located in different locations. Fragmentation technology for efficient virtual networks During the game's usage, it leverages the capacity of network fragmentation technology to establish various virtual networks on the same physical infrastructure. This is achieved through efficient resource allocation tailored to the specific needs of the service, considering key aspects such as quality, availability, privacy, and security. In the case of Orange's VR game, it achieves this by prioritizing a fast and secure connection with minimal latency for an enhanced gaming experience. Immersive Now by Orange The presentation of Orange's athletics game took place at the Mobile World Congress in Barcelona, where the orange mobile telecommunications operator also showcased a virtual reproduction of its booth using the Immersive Now 360 platform for entertainment and events.
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Arc Search, AI-powered search engine for iOS
05/02/2024The Browser Company has introduced its latest innovation to the market, Arc Search, a search engine exclusively designed for iOS devices that integrates artificial intelligence and private browsing functionalities. Arc Search promises seamless and interruption-free navigation, free from annoying ads. Driven by artificial intelligence, this search engine offers, also, advanced features such as the ability to summarize visited web pages and provide search results more efficiently. Additionally, it stands out for its ad blockers, a reading mode that minimizes distractions, and a keyboard designed to initiate searches with just a few taps. In addition to Arc Search, in the spring, The Browser Company will also launch its web browser ARC, based on Chromium, with the ambition to challenge the supremacy of Google Chrome. With these releases, The Browser Company has explained that it aims not only to establish itself as a robust option in the realm of browsers and search engines but also to redefine how users interact with information on their iOS devices.
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Qualcomm's new and most powerful chip, Snapdragon 8 Gen 2, ready
25/11/2022Qualcomm has just introduced its new Snapdragon 8 Gen 2 processor, the most advanced mobile processor with a 35% faster CPU. The Snapdragon 8 Gen 2 is made up of 8 cores and not only presents notable improvements in artificial intelligence processing, also incorporates support for gaming technologies such as ray tracing, ensures a download speed of 10 Gbps and supports, video playback up to 8k. Qualcomm's new processor has become the first mobile platform to support INT4 and the most advanced 5G platform to date, supporting Wi-Fi 7 technology that doubles the bandwidth and speed of previous standards. According to information from Qualcomm, the new Snapdragon 8 Gen 2 will be available for high-end mobiles from OnePlus, Sony, Xiaomi or Motorola, among other brands, which will already begin to integrate it into their terminals from the end of this year.
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Google launches ChromeOS Flex to give a second life to outdated computers
21/07/2022Google has just introduced ChromeOS Flex, a new version of their cloud-based operating system that will allow "rejuvenating" Windows and Mac computers that have become available. The system must be downloaded directly from the web and can be installed on the computer via USB or the company network. ChromeOS Flex is now ready to give outdated Windows and Mac computers a second life. At the moment, Google has already certified nearly 300 devices compatible with ChromeOS Flex, from leading brands on the market such as Apple, Acer, Dell or Microsoft. Although Google has advanced that not having the certification does not prevent the installation of the operating system on our old computer. Some of the services offered by this operating system are, the protection against ransomware and malware; background updates; remote management of applications and, of course, the possibility of giving a new life to an outdated computer. “By installing ChromeOS Flex on an older computer, you're not only getting a great experience, you're also contributing to an important cause. Every year 40 million tons of electronic waste is generated worldwide, which is equivalent to throwing away 800 laptops every second. Updating devices to ChromeOS Flex instead of completely replacing them is one way to reduce this waste.
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Intel plans to raise the price of their products up to 20%
19/07/2022Intel could raise the prices of some of his products by 10% to 20% before the end of the year to deal with inflation. This has been advanced by the Taiwanese media Nikkei Asia, which indicates that the American manufacturer would already be warning its customers of the measure. Some products that would see their price rise would be CPUs for servers and computers, as well as chips for WIFI devices. Intel, according to Nikkei Asia, will attribute the price change to the rise in raw materials and also to the production costs of their products. Intel reached a record turnover of 79,024 million dollars in 2021, which represented a growth of 1.4% for the company compared to revenue recorded the previous year, although their net profit fell by 4.9% last year.
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HTC prepares the launch of the first mobile oriented to the Metaverse
11/03/2022HTC will be the first manufacturer to launch a Metaverse-oriented Smartphone. Although few details are known at the moment, everything would indicate that the phone from the Taiwanese manufacturer would already be in a fairly advanced stage of development and that it could hit the market this coming spring, specifically during April. Analysts take it for granted that HTC's Smartphone, in addition to its own virtual and augmented reality options, sensors - cameras and modifications, software to manage all these features related to the metaverse - will offer support for its virtual world, Viverse , and also for the platform that Meta is developing. With this launch, HTC wants to regain its position among the world's leading smartphone manufacturers, after been focused since 2018 on covering budget device markets for a limited number of countries.
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Apple chooses March 8 to present their new products
07/03/2022Apple starts tomorrow, March 8, its 2022 presentation program. The company has advanced an invitation to "take a look at the performance" of its new products, and Bloomberg analyst Mark Gurman predicts that the event could host the presentation of the new iPhone SE. The first news placed this launch next April, but the fact that Apple will have this event tomorrow, suggests that the new iPhone SE will see the light before. This smartphone, explains Mark Gurman, will have support for 5G networks, a better camera and a better processor. In addition to this presentation, there is also speculation about a new iPad Air model, with a faster processor and 5G connectivity, and even a new Mac computer with the Apple Silicon processor.
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US Defense is working on an AI assistant to help pilots react in emergency situations
14/02/2022The US Defense Advanced Research Projects Agency (DARPA) is working on a prototype of artificial intelligence (AI) assistant that will helps pilots solve unforeseen events during flights. This AI assistant would be integrated into an Augmented Reality viewer that would train the pilots in these situations. "This tool will help teach pilots new tasks, assist in error recognition, improve task completion time, and most importantly, help prevent catastrophic events," had said the manager statement senior of the program led by Northrop Grumman, Erin Cherry. As Cherry has explained, they have focused their work on the development of an intuitive context-adaptive reasoning assistant. With its help, pilots will be able to obtain precise information and orientation of the situation, place and the context through. For this they will have an interface with graphics in augmented reality capable, among of giving indications such as turning off the engine or resuming the march.
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Google introduces its new translation features
17/11/2021In the recent Google event, Inventors @ Google, this IT company has made an exhaustive review of their progress in different projects that are currently underway. Among these developments, Google's new real-time translation function stands out. This new function will sent the user translation suggestions related to the messages they receive in a different language. In addition, this function will allow the users to dictate messages with voice, and these messages will be automatically translated into another language. Google has also advanced the novelties of its "language interpreter mode" of its Assistant, which uses the Pixel 6's Tensor processor to automatically translate the voice into different languages, acting as an interpreter in real life.
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Gmail is renewed and will allow calls and videoconferences without share links
23/09/2021The new Google update announced for Workspace will allow Gmail to access to the rest of Google applications and services. Additionally, users will be able to make calls and video calls from Gmail without t any additional link. And this is so, because Gmail is destined according to its developers to become an effective and decisive global communication platform. It has been advanced, for example, that we will be able to interconnect Google applications through ‘smart chips’ with the ‘@’ symbol. The new interface will include also a similar app to Slack and a call and video call service through the Gmail application itself without having to share any link with our conversation partners.
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What is web hosting and why do you need it?
09/09/2021If you are thinking of creating your own website or if, on the contrary, you already have one and are looking for a better web hosting service, you probably have many doubts concerning web hosting: what exactly is it, what are its different types, why do I need it, etc. For this reason, here we offer you a clear and simple guide to web hosting. What is web hosting? Web hosting is a service that allows organizations and individuals to post a website or web page onto the Internet so that it can be consulted at any time and from any place and device. The content of the websites is stored, therefore, in web servers. These servers allow the content to be accessible via the World Wide Web. For all those who do not know the term, a web server is a piece of computer equipment that is much more powerful than any conventional computer and that is connected to the Internet 24 hours a day to enable access to the contents it stores. Different types of web hosting are offered based on the web server: shared hosting, VPS, cloud hosting, WordPress hosting, elastic hosting, etc. These services are offered by web hosts such as Webempresa, which provide space on a server for use by clients. Why do you need web hosting? Web hosting allows your website to be always online and available worldwide and for everyone. Therefore, even if you can afford to buy your own server and have a fast internet connection, it is advisable to hire a web hosting service, as it will be much cheaper. Web hosts have their own servers to host their clients' websites. These servers are located in a Data Processing Center (DPC): an infrastructure that has the most advanced security systems and stable and secure internet connections, which prevent errors in the services. What are the different types of web hosting? Although there are different types of web hosting in the market, the most common are the following: shared hosting, dedicated hosting, VPS (Virtual Private Server) hosting, cloud hosting, reseller hosting, and WordPress hosting. Each of them meets the needs of a particular group of customers. Shared hosting is the most basic type of web hosting. The provider rents small spaces on a single server to different websites. In this way, all customers have their own space to host their content, while sharing server resources such as CPU, processor, RAM, bandwidth, or IP address. In contrast, a dedicated hosting service is a type of web hosting in which the client leases an entire server and does not share it with anyone else. Although shared hosting works very well, a dedicated server stands out because it is never affected by existing traffic and because it has a higher level of security. A virtual private server (VPS) is basically a server running within a server. One physical server hosts multiple virtual servers, each isolated from the others. Each VPS runs its own operating system, independent of the others. The features offered by a virtual private server are very similar to those of shared hosting. At the same time, it offers all the benefits of a dedicated server. Cloud hosting works in a very similar way to the "cloud" where we store all kinds of documents. This is because all the resources that are used to collect the information of a website are executed from a cloud server. The main difference between cloud hosting and other web hosting types is that, in this case, you only pay for the services you use. Reseller hosting is another type of web hosting. It is basically white-label web hosting. A person buys hosting from a provider and then resells those services to his/her clients. This allows the creation of hosting plans and external domains or subdomains. The last type of web hosting we will talk about here is email hosting, which allows you to register a domain name and therefore have a professional email service. This type of web hosting is highly recommended for businesses or individuals that intend to convey an image of seriousness and trust. Thus, thanks to email hosting, you will be able to have a personalized email address, more storage space, and a higher level of security.
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How to keep your Mac safe?
28/06/20215 things you should do to protect your Mac How many times have we heard that Mac is a more than secure and unbreakable system? For years, Apple has made its security through obscurity, or in other words, its proprietary software, flagship and brand guarantee. Today, however, just when Mac is no longer a minority option, Steve Jobs' system has become another favorite target for hackers and cybercriminals. The market has responded to this with the development of specific protection tools for Mac, while Apple works on optimizing its system in each version. Knowing what kind of tools exist for Mac and which ones are already included in our computer will help us to stay safe and choose the best strategy that fits our needs and use of the equipment. 1. Use computer security tools Cybersecurity is a universal and necessary practice in all operating systems today. The objective is to ensure protection against attacks and theft by cybercriminals who are looking for personal or confidential information stored on our computers or that enters or leaves them, in order to use it for their own benefit. What is VPN security? Cybersecurity tools help us to minimize our footprint on the Internet and thus increase our privacy and security. In this regard, VPN services for Mac stand out, as they incorporate advanced protection technologies capable of connecting to the Internet through intermediate servers, so that our IP address - our identification on the network - is replaced by the IP address of this secure server, without anyone being able to trace our connection. This type of VPN service also encrypts any information leaving our computer, thus preventing it from being accessed on its journey to its destination. This is essential, for example, when using public Wi-Fi networks to connect to the Internet. 2. Keep the operating system and software up to date As simple as it may seem, one of the best and easiest ways to protect a Mac is to always have the latest version of the operating system installed and to work with updated software downloaded from the Mac App Store. System updates usually include security patches, among other things. How do I update my Mac? Through the System Preferences Panel of our computer we can set that when there are available updates we receive a notice from MacOs warning us of it or that these updates, whether system data files, security updates or official software are installed automatically. To check if we are working with the latest versions available and our Mac is up to date we can do it by checking through this same panel if there are updates available at that time. If we have checked the automatic updates option, Mac will do this task for us routinely. 3. Use secure settings Mac's default security settings can be greatly enhanced by manually configuring the security and privacy terms of our computer. How to change the Privacy and Security preferences on the Mac? By accessing the "Privacy" tab of the "Security and Privacy" option of the Control Panel we will have the option to manage what information we allow our computer to make available to others over the Internet or on a network and what applications we allow access to our data and files. In the same way, but through the "Security" tab, we will be able to incorporate passwords for the access to different tasks and operations of the computer and through the "FileVault" tool we will be able to ensure the encryption, for example, of our personal information or certain documents for which a password will be required to unblock them. 4. Use an Antivirus for Mac There are antivirus programs developed specifically for Mac. Some of them are special for certain threats, although in general most of them offer a wide range of services to help us keep our computers safe. Which is the best antivirus for Mac? The range of antivirus for Mac, free and paid, is nowadays much wider than a few years ago, highlighting among the most complete and advanced, antivirus with malware protection functions in real time, tools against digital identity theft, protection against spyware or advanced detection and removal of blackmail programs. 5. Make regular backups Apple has a native function, Time Machine, which makes backup copies of our hard disk on a separate secondary disk, so that if for any reason we suffer an attack or a breakdown we can recover all the information. Many antiviruses offer a backup service, backup or backup similar but in the cloud, as a preventive measure against writing errors on the disk, theft of devices or even against data hijacking or ransomware.
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How to sign a PDF document with electronic signature?
24/06/2021When a document needs to be signed by one or more people, the usual thing, until now, has been to print it and stamp by hand the necessary signatures to validate or make its content official. This requires paper, printer, ink, but above all access to the document by all signatories, which is not always easy due to geographical location, availability, timing, etc. With teleworking on the rise and a growing globalization of business, these drawbacks have become more evident than ever, although they have found a quick and effective solution in electronic signatures. What is an electronic signature for? The electronic signature is a digital validation system for documents that unequivocally identifies the signatory. The electronic signature is assimilated to the handwritten signature and therefore its digital stamping on a document gives it the same validity, as it would have had with a handwritten signature. What are the advantages of electronic signatures? Electronic signatures simplify document management processes that require the validation of documents such as pdf signatures, facilitating remote signing by one or more people regardless of where they are located, or the situation or time of day they receive them. This flexibility contributes to the efficiency and agility of this type of procedure and being a secure signature system, it is suitable and useful in many areas related to business management, administrative management, e-commerce, informed consent and many other procedures. In addition to the versatility, practicality and security of the online PDF signature, we must also point out, as a great advantage of this process, its contribution to paperless. How to sign electronically? The electronic signature is easy to implement through tools specifically designed to guarantee not only the correct validation of the cryptographic signature or signatures included in a PDF document, but also that it cannot be altered and that all the necessary signatures required by each situation can be added. Within the framework of this type of tool, the most advanced ones, in addition to being compatible with any browser and accessible from any type of device - computer, tablet, Smartphone,... -, make it easy to convert PDF any Word, Excel, JPG, PowerPoint... file for signing. They also allow users to request a verifiable digital signature, view the properties of the digital signature and send the document directly by email to the signatories and once signed, forward it to all parties to download it. In addition, to guarantee the privacy of the documents and the security of the online signatures, these transfers are made through encrypted files with TLS encryption. Also, when we sign documents using this type of tool, they offer the option of including a LTV (Long Term Validation) time stamp that certifies the validity of the signature in the long term. For all these reasons, tools for signing PDF documents with electronic signatures are now a must for companies and businesses in all areas where process optimization, security and sustainability are a priority.
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How to set up a digital marketing strategy?
16/06/2021As our daily life Internet gains prominence in our physical world, companies selling products and services are increasing their online presence. To do so, they resort to strategies and tactics that ensure their omnipresence in both worlds, with the main task of attracting and retaining customers who buy their products. In this race for customers' attention, strategies such as Inbound Marketing and Outbound Marketing have emerged as protagonists and although they are radically different in their forms, both techniques have found in online communication an ideal medium through which to achieve their goals. What is Inbound Marketing? Inbound Marketing is based on attracting customers through non-intrusive techniques that use content related to the needs and interests of our target audience to attract them to our brand and products. Inbound Marketing Strategy In Inbound Marketing, content is the king and the strategy to get the user to approach the brand is to create, through these contents, links with the customer and establish a relationship of trust and support that favors their interest in our products and services, as well as their loyalty. To achieve this attention on the contents, it is basic and essential to optimize the SEO search engine, which makes our website, our contents and brand visible, makes us relevant and also contributes to our authority. To achieve this optimization and positioning, SEO will be in charge of indicating which words are trending in searches related to our content, will improve the structure of the web to allow a correct user experience, will implement a good strategy of referral links or link building and will take care of other aspects such as the integration of CRM tools or user metrics. All this will make it possible for our content to be positioned and that in a totally "natural" way and without any intrusion, all those contents written according to the interests of a certain group of customers, awaken their interest and attract them to our brand. Inbound Marketing Tools Throughout the whole process of customer attraction and loyalty, the Inbound Marketing strategy has a wide variety of tools to achieve its goal: Blogs Landing page Lead Creation Calls to action Intelligent content Workflows, ... What is outbound Marketing? Unlike Inbound Marketing, outbound Marketing is based on a totally traditional commercial approach, in which the product or service being sold is the only protagonist of the communication. Outbound Marketing Strategy To reach the public, outbound strategies use invasive methods that address broad audiences, without a specific target, with the intention of reaching the maximum number of possible interested parties. Outbound Marketing strategies are based on one-way communication, from the brand to the customer. The company shows the value of its products and services and tries to convince the public to buy them. All this operation is implemented without the customer's request, even before he has made a search or has shown previous interest in a specific product or service. Outbound Marketing Tools In Outbound Marketing, since there is no specific target audience segment, the communication reaches many users, although it may not be of interest to any of them. To achieve this massive distribution, companies use resources such as: Pop-ups Advertisements inserted in videos Banners Email campaigns for which companies use powerful email marketing software in Spanish, with multiple integrated tools that allow from automating mass mailings to A/B testing, comprehensive monitoring of the actions of each recipient (open rate, clicks on links,...) or even advanced segmentation based on interactions and / or user behavior detected in previous actions. Newsletter, inbound or outbound marketing? Now that we know the differences between Inbound and Outbound Marketing, we will finish by looking at a very useful and versatile tool that, unlike those previously mentioned is used interchangeably by both strategies. We are referring to the Newsletters. If we look at the Newsletter of Which is my IP, for example, we would be talking about an Inbound strategy, because to receive the electronic newsletter you must first register (by the way, if you have not done so yet, do not miss it and you will receive timely information on news and updates to get the most out of your Internet connection). On the other hand, if we look at newsletters like the ones we have all surely received at some time, in which we are offered, for example, a telephone offer from a company that is not our own, we are dealing with an electronic newsletter included in the marketing plan of an Outbound strategy. At this point, we can only conclude that knowing our priorities as a company, analyzing the degree of knowledge we have about our target and assessing our objectives, we will have all the necessary answers to start working and designing our digital marketing strategy.
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