49% of consumers are willing to favor brands that explain data usage in AI interactions
17/04/2024Artificial intelligence (AI) has become a fundamental tool for companies striving to provide personalized and efficient customer interactions. However, a new report reveals that the lack of transparency in data usage by brands is affecting consumer trust. According to Twilio's fifth 'State of Consumer Engagement Report', based on a global survey including over 4,750 B2C executives and 6,300 consumers across 18 countries, 49% of consumers would trust a brand more if it disclosed how it uses data from AI-driven interactions. The report also highlights that, although 91% of brands claim to be transparent with their customers about AI usage, only 48% of consumers agree. In this context, data protection emerges as a priority for consumers, with six out of ten indicating it's the best way for brands to earn their trust. This data security concern is shared by, the 40% businesses globally that considerate important to find a balance between security and customer experience as one of their most pressing challenges. AI-driven customer experience for brands AI-driven personalization is a key strategy to enhance customer relations. The report points out that companies adopting personalization experience a significant increase in consumer spending, averaging 54% more compared to those that don't. AI not only helps bridge the customer experience gap but also provides additional benefits, such as better data-driven decision-making and increased customer satisfaction. However, the report highlights that many companies face difficulties in activating customer data. Globally, only 16% of brands fully agree that they have the necessary data to understand their customers.
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The Spanish Organization of Consumers and Users has denounces Apple for the planned obsolescence of the iPhone6
25/05/2022The Spanish Organization of Consumers and Users (OCU) has filed a class action lawsuit against Apple for the planned obsolescence of their iPhone 6 and has agreed to pay the costs of the trial to the 400,000 affected in Spain. The OCU considers this planned obsolescence a deceptive commercial practice that violates consumer protection regulations and demands compensation for Spanish users for an amount that ranges between 99 and 189 euros. This figure comes from the sum of the amount of the battery (between 29 and 89 euros, depending on whether or not the replacement plan was accepted), plus 10% of the purchase price of the mobile (between 699 and 999 euros, depending on the model). According to the OCU lawsuit, Apple has acted fraudulently by hiding information from users, and considers that the technology company updated the software in the different models of the iPhone 6 to mask the performance problems of its batteries, knowing that this would cause a slowdown. and loss of phone performance. This practice, said OCU, conditioned consumers to renew their iPhones, causing them an economic loss that amounts to between 40 and 80 million euros, approximately. The complaint against Apple is one more action from the OCU to encourage affected users to fight against planned obsolescence.
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Asus
AsusAsus is another manufacturer of hardware and consumer electronics products that has been a major player in the international market for many years. In its particular case, since its founding in Taiwan in 1989. With more than 17,000 employees worldwide, Asus is the world's leading brand in motherboards and gaming accessories and peripherals, as well as one of the top three laptop manufacturers in the world. Its all-in-one laptops are a benchmark. Asus has also ventured into the smartphone market.
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Brands - All technology and electronics brands
We stock products from the top technology and consumer electronics brands on the market. We trust in the quality and innovative brands that can make a difference. In our store, you will only find components, accessories, peripherals, and equipment from manufacturers that can guarantee a high-quality product and service. In addition, all items are accompanied by their technical datasheet to help you make a better choice.
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Buy Online
Welcome to a computer, electronics, and components store that will help you improve your internet connection. We have cables, networks, computers, tablets, smartphones, computer components, accessories, peripherals, consumables, and consumer electronics of the best brands. Besides, we have chosen the most professional and outstanding suppliers to guarantee you the best possible service. We offer you a convenient and fast shopping experience. The store is continuously updated with the latest market news and the newest equipment and accessories that will optimize your working and leisure time.
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Where can I watch the Spanish Soccer League, on TV or via Streaming?
16/06/2023This new season of LaLiga Santander will be again, at least for the time being, a competition marked by restrictions on access to stadiums and that is why more than ever, watching LaLiga on television will become the main option for many fans to follow soccer from home. If you are one of those who do not want to miss the LaLiga Santander matches live, then find out here where to watch the Spanish League on TV or via Streaming. How to watch LaLiga on TV? Once again this season, Gol TV repeats as free-to-air soccer and sports channel on DTT. This channel offers one free match per day, which can be watched by tuning in to the channel on television or through Gol's website. You can access this channel completely for free and although the teams that play each day's match always vary, there are no matches involving FC Barcelona, Real Madrid, or teams playing in European competitions. How to watch soccer on Movistar+? So if this deal doesn't suit our needs and what we are looking for is a channel where we can watch all the LaLiga matches (or almost all of them), Movistar+ offers 9 of the 10 matches of each day, always one involving Real Madrid or Barcelona. In order to watch LaLiga Santander matches live on Movistar+ we must be subscribed to a Movistar package containing "Movistar LaLiga": Fusión Selección with LaLiga, Fusión Selección Plus with Fútbol and Fusión Total Plus. Watching soccer on Movistar+ offers practical functionalities such as being able to activate the channel on any of our devices or use the live control to replay any play whenever we choose, return to the beginning of the match or return to the live broadcast whenever we want. What can I watch on Orange TV? Another network that offers LaLiga on television is Orange TV, which after reaching an agreement with Telefónica, owner in Spain of the television broadcasting rights of the main soccer competitions, invites its customers to enjoy every week of soccer, the 10 matches that are played every day, including all Real Madrid and FC Barcelona matches in 4K resolution. In this case, to watch LaLiga on Orange TV we must be subscribed to one of the three Orange packages that include soccer: Love Total, Love Total Plus, or Love Total Plus 4. How to watch LaLiga via streaming? If due to location, mobility, or any other reason we prefer to watch LaLiga via streaming instead of on TV, we also have several options at our disposal. As we said before, Movistar+ offers the possibility of watching soccer on your devices, wherever and whenever you want, even from abroad. To access the service, you only need to have a Fusión package that includes soccer, activate your user, and access Movistar+ with your passwords on any of the compatible devices connected to the Internet (former Yomvi service). Thus, as long as we are subscribed to a package that includes the match, we will be able to watch it on all our devices, including the Smart TV. And if we are away from home we will be able to do it on smartphones, computers, and tablets. Where to watch the Spanish League from the United States and Canada? All LaLiga matches in the United States are broadcast live on ESPN+, the subscription-based sports platform owned by Walt Disney Direct-to-Consumer & International, which offers live streaming coverage and on-demand replays of LaLiga Santander matches. ESPN+ has broadcast rights to the Spanish league for eight seasons in the United States and also in Canada, where it offers full coverage of LaLiga matches to Canadian viewers through TSN.ca, RDS.ca, and the TSN and RDS apps. In addition, watching the Spanish Premier League in Latin America is possible through ESPN 2 in most countries and through some platforms such as Fox Sports Web or Now Net and Claro in Brazil. Browse the Internet safely and securely
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Conceptronic
ConceptronicFor more than 20 years since its creation, the Conceptronic brand has managed to achieve a prominent position within the consumer market for any product that stores, retrieves, manipulates, transmits or receives information, well, what is commonly known as an ICT product. The evolution of this Dutch company, grows in parallel to the development of new solutions with the latest technology and elegant designs to meet the personal demands of users, betting mainly on a range of products with a specific focus on the areas of connectivity and mobility.
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Digitus
DigitusThe German brand Digitus, has been on the international market for more than 25 years, specializing in the manufacture of computer products. Its wide range of products covers areas as varied as security and surveillance, video distribution and computer components, as well as cables and adapters. The brand's products, valued for their price/performance ratio, are generally used mainly by technically adept consumers interested in high performance at the best price. Digitus products are currently sold in more than 50 countries.
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News
Follow all the news and last minute of technological information in What is my IP. We explain all the news and news about internet access and navigation, telephone operators, computers and professional and consumer electronics. We update all the news daily. Here you will find information about the latest innovations in hardware, software, gadgets, 5G, IoT, ... as well as articles and interesting reports related to internet technology. Find out here and don't miss anything!
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Netflix offers a new cheaper plan with tv advertisements
19/10/2022From November 10 th, in Spain and practically simultaneously in eleven other countries in Europe, Asia and America, the new Netflix subscription plan will be launched. The price will be, 5.49 euros per month and will give access to movies and series of Netflix catalog in exchange for showing ads. As it has been explained by Netflix, the average will be 4-5 minutes of ads per hour and this advertisements may appear both at the beginning of movies and series and during their playback.Within the framework of this new service, Netflix will offer to advertisers a new control tools to verify the level of display of their advertising and the validity of the traffic, with the aim that the ads that are displayed "are relevant to the consumers". At the moment, the new plan with ads from Netflix does not include the entire catalog of series and movies on the streaming platform, due to a license restriction issue, although the company has already announced that they are working to solve these impediments. In addition to Spain, the rest of countries where this new plan will be offered are: Germany, Australia, Brazil, Canada, South Korea, the United States, France, Italy, Japan, Mexico and the United Kingdom.
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Europe proposes a very strict regulation that requires increasing the factory security of any device designed to be connected to the Internet
16/09/2022Some details from the new rules of the European Commission against cybercrime, 'Cyber Resilience Act', are beginning to be known. Among what has transpired is that the new regulation will force all manufacturers of potentially insecure products to increase it substantially and to provide more information to buyers about the level of protection of the devices they buy. This regulation will be of general application, and will affect all types of devices and systems, from the most basic such as a watch to the most sophisticated such as the software of any computer designed to be connected to Internet. All must comply with the provisions of the 'Cyber Resilience Act' to receive its approval and be able to be sold on the European market, and also, to avoid being subject to investigations and significant fines. In this sense, the proposed sanctions that are considered in the draft of the regulations could reach 15 million euros or 2.5% of the global annual income of the fined company. According to the European Commission in the presentation of the consultation carried out for the elaboration of the 'Cyber Resilience Act', "the new regulation aims to respond to the needs of the market and protect consumers from unsafe products by introducing standards common cybersecurity standards for manufacturers and sellers of tangible and intangible digital products and ancillary services.
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eero
eeroEero is an American startup that was founded in 2014, popularized for being able to create and launch to the market before any networking company, the first mesh WiFi device system in 2016. Very few companies at the time offered a better WiFi solution to consumers. They brought a novel and efficient home Wi-Fi system with high-speed performance, super secure in every room of your home, increasing the efficiency of your internet and reducing network congestion. Eero is currently and since 2017 a company owned by Amazon.
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Vodafone tests a new technology to identify the activity of their users on Internet
03/06/2022Vodafone has begin to test a new way of tracking the activity of their users on the network. This is an advertising identification system called TrustPid, which works by creating a fixed ID for each customer at the Internet Service Provider (ISP) level. After that, this ID will associates all user activity with it. The objective is to use the data obtained for the distribution of publicity and personalized advertising and to prevent publishers from losing revenue. According to the company, there is no way to circumvent the system at the browser level, blocking cookies or masking the IP address and they assure that it is a simple toll if people want to continue consuming high-quality content on the Internet without paying. “Consumers appreciate the idea of the free internet, but this needs a trade-off: publishers need a sustainable revenue model, which means adding subscription paywalls or relying on advertising to keep free access and ensure high-quality content”, they justify. At the moment, Vodafone is testing advertising identification in Germany with some of the country's largest websites, Bild.de and Deutsche Telekom, the parent company of T-Mobile.
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Kensington
KensingtonAt Kensington, they know that for many people the computer is of vital importance. Whether you use your computer for work or simply have photos of important moments stored there, security should be one of your top priorities. For over 35 years, this brand of computer accessories has been a world leader in computer locks and security systems. It is headquartered in California. Kensington is a designer, marketer, and manufacturer of branded products for businesses and academic institutions. Their consumer protection lines are also popular. Their products are sold in more than 100 countries around the world.
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LG
LGSince its founding in 1958, the South Korean brand LG Electronics has made an extraordinary effort to improve the lives of its users. LG is a company that creates, manufactures, and markets electronic products of various kinds. As grandiose as it sounds, this company places special emphasis on products that make life easier for the consumer. In other words, its entertainment and home appliance business lines are the benchmark.
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Google Health will be use to study the impact of mobile phones on our mental health
01/06/2022Spaniards spend an average of 3 hours and 40 minutes a day connected to the mobile. This time multiplied from Monday to Sunday is the same as more than 25 hours a week, according to the Digital Consumer by Generation report. To analyze the impact of all this time of digital consumption on our mental health, a group of researchers from the University of Oregon (United States) has just announced that they will use the Google Health app to analyze how users use their smartphones and discuss how in the future, digitals products and devides can make people happier, without falling into dependency. In their work, they will measure factors such as sleep or physical activity, for which they will also use the data collected by Fitbit, the activity bracelets owned by Google. One of the researchers, Dr. Nicholas Allen, stressed that "some studies similar to the one that we are going to start, usually condem the technology based on their conviction that it must be bad for mental health and well-being." . For this reason, he believes that is not positive to focuses only on the potentially harmful effects of the use of the devices, and also is important to takes into account the benefits that they offer.
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Microsoft
MicrosoftThe world of computing would not be the same without the products of the multinational Microsoft Corporation. Who hasn't heard of Bill Gates? Microsoft is considered one of the Big Five companies in the U.S. information technology industry, along with Google, Apple, Amazon, and Facebook. It was founded by Bill Gates and Paul Allen in 1974 and is headquartered in Redmond, Washington. Microsoft does almost everything. It not only develops and manufactures personal computers and related services but also assists people, and sells computer software and consumer electronics worldwide. Its scope of action is so broad that it supplies individual users and large corporations, institutions, and even governments.
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Netgear
NetgearNetgear, founded in 1996 and headquartered in California, is a multinational computer networking company. Its specialty is the production of networking hardware and accessories to help all types of consumers, businesses, and service providers get the best and fastest possible connectivity. In other words, it helps everyone. Netgear products are designed and manufactured to make the user’s life easier and to ensure that his/her connection is of the best possible quality because no technology is valid if it is not accessible and efficient.
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Samsung launches a microSD card that can record data for 16 years in a row
09/05/2022The new Samsung Pro Endurance microSD card that multiplies the normal life cycle of memory cards by more than 30 times, is now on sale. Samsung Pro Endurance can work continuously 140,160 hours or what is the same, 16 years, a period significantly higher than the average life of 5 years of a standard microSD card. Exclusively designed to cover the needs of video surveillance cameras, the memory card offers enhanced endurance and superior performance for continuous, smooth and reliable capture and playback. “Both consumers and business users can rest assured that our new memory card will ensure continuous recording in high resolution, even under extreme conditions,” said KyuYoung Lee, Vice President of Memory Brand Product Biz, Samsung Electronics Team. Samsung's new memory card offers read and write speeds of up to 100MB/s and 40MB/s, respectively, and a rated Video Speed Class 10 up to U3 and V30 According with Samsung, this makes this micro SD card ideal for handling large high-resolution files while allowing perfect Full HD and 4K recording and playback. The new Samsung Pro Endurance microSD is available in four different storage capacities, 32GB, 64GB, 128GB and 256GB.
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Ngs
NgsSince 1996 the Basque company NGS has been fighting hard in the computer peripherals and consumer electronics sector, manufacturing products focused on design and quality. In just 30 years NGS has managed to become a reference in its sector, with high-end products, innovative technology, and an attractive design, while remaining competitive.
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The EU wants to make USB-C the charging standard for all electronic equipment
27/04/2022The Commission for the Internal Market and Consumer Protection of the European Union has endorsed the proposal to make the USB type C charger the charging standard for all electronic equipment. With this decision, the objective is be able to reduce electronic waste and the environmental footprint linked to its production. In addition, the unification of standards in a single model eliminates the need for consumers to have a new charger every time we buy a new smartphone or other electronic devices, such as computers, peripherals, digital cameras and game consoles. The statement issued by the European Parliament indicates that the only equipment that will be left oyt of the implementation of the new standard will be the one that is too small to use it, such as smart watches or health trackers. The next steps related to this approval is reach an agreement with the EU governments on the final form of the legislation that will regulate the obligation to convert USB-C into a standard charging port for all electronic equipment. The EU is committed to making USB-C_the charging standard for all electronic equipment The introduction of the same charger for all devices aims to reduce electronic waste
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Island Browser for Business Reaches $1.3 Billion Value
06/04/2022Just some weeks after its launch, Island, the webbrowser focused in enterprise and security, has just reached a $1.3 billion valuation. Island browser is based on chromium and has been developed by two former Symantec executives, who were looking for an option configured to the web security needs of companies and not conventional users. The new browser, in addition to limiting the add-ons that many often some people install on company computers and that sometimes cause significant security breaches, incorporates specific tools to prevent this type of actions, protect SaaS applications, identify incidents and prevent data theft. Depending on the level of security required by each company, Island Browser allows, for example, to download content or not, disable or enable the copy and paste option or deny access to certain domains, among other options. From Island, also insist that their project is based on the utility and not on the consumer, so that the characterization level of Island browser it offers the minimum.
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Nox
NoxThe Spanish brand Nox, has been in the market for more than ten years and has a great reputation in the sector of manufacturing and development of computer components. It has become in a short time a reference brand, not only for offering super competitive products at a great price but also because of the performance of its components, which are highly appreciated by demanding consumers in the gaming world.
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Spc
SpcIntroduction: The technology company SPC, has been present in the market for almost 30 years and has made it its mission, since its inception, to make available to all consumers the latest technology. SPC has always been committed to establishing itself in the market with products featuring a Smart vision of technology. This company is basically, rebelling against the fact that even today, quality technology is often exclusive and is based more on the status and not so much on the connection between people. We all have the right to be connected.
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Spotify buys Findaway to expand its audiobooks service
16/11/2021Spotify is determined not to lose the battle as a digital entertainment platform, so they have announced the next acquisition of the Findaway audiobook service, with which, Spotiby will expand this type of content in its catalog. The operation is pending final approval by the regulatory authorities and is expected to be effective before the end of this year. The audiobook platform works for authors, publishers and consumers alike, and according to Spotify one of its goals with the acquisition is to work to remove current limitations and give better economic tools for audiobook creators.
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TP-Link
TP-LinkTP-Link is a global provider of networking equipment. The company was founded in China in 1996 and, since then, has built a portfolio of products that meet the networking needs involved in all aspects of everyone's daily life. If there is one thing that defines its products, it is that they are designed and built to deliver stability, performance, and value to both consumers and businesses.
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Woxter
WoxterWith a successful track record of more than 18 years in the consumer electronics and computing market, the Spanish company, Woxter has been committed to offering state-of-the-art technology products, with high performance, at competitive prices. Aware of the digital environment both for home and professional use, they strive to develop computer products that provide innovative solutions and value-added features, without skyrocketing prices.
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